MOTION GRAPHICS

     The goal of this project was to design an animated logo that represented the assigned company. Halo Top is an ice cream brand with a multitude of flavors. I wanted to represent that in my animation.

 

     Having the patterns Halo Top uses on their packaging wave in from top to bottom the viewer can get a sense of the colorful and fun yet elegant vibe of how the company brands itself.

2017 Gold Local

Addy WInner